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Use Google To Keep On Top Of The News, Stay Focussed And Boost Productivity01 Aug

It’s not easy managing or prioritising the huge influx of other information coming at us every day.

The shear volume and variety of information to gorge on makes it far too tempting to put off the important things, such as completing actions that lead us towards our goals, and instead distract ourselves on things which are way beyond are control. The ‘news’ items are deliberately emotive in order to sell newspapers or increases TV ratings. Unfortunately this can eventually lead to stress and overwhelm as well as massively damage our productivity levels; fortunately, we now have RSS.

Far better to go for quality over quantity when it comes to the news! Technology like RSS feeds for example, when used carefully, enable access to the stuff we want, when we want it.  Try using it for a month and experience a huge boost in productivity:

Step 1 – Cut out all random web surfing activities and unsubscribe to all news letters.

Step 2 – Set up Goggle News Reader or use your email software’s RSS tool.

Google has about 80% of the search engine market and is the undisputed king when it comes to search (despite a valiant effort recently by Microsoft with Bing).  Their ‘Reader’ service allows us to subscribe to different news feeds, share them with colleagues and even analyse time we spend on them.

Step 3 – Schedule time slots to read the RSS feeds.

It’s really important to schedule specific slots in the diary, otherwise we risk spending all morning on them. It depends on how much ‘news’ we really need, but a good target to go for is Mondays, Wednesdays and Fridays, half an hour, first thing in the morning (8AM to 8:30AM).

Be super efficient and use a smart phone (Blackberry , iPhone, Nokia etc.) if you commute to work on a train/tube/metro. Delete everything on Friday if you didn’t get a chance to read it – something just an ‘interesting’ will come along the following week. Here’s a few to get you started:
Business Week: http://www.businessweek.com/rss/bwdaily.rss
CNN: http://rss.cnn.com/rss/money_topstories.rss
AW3i: http://www.aw3i.com/feed

To get serious about boosting your productivity levels, check out:

How to Handle Information Overload

Boost Productivity

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